User Signups to Springbig

What You'll Learn

• Create a Klaviyo Flow that syncs list members with Springbig
• Configure a webhook in Klaviyo to send subscriber data to Springbig
• Use dynamic fields (email, phone, name, address, consent) for personalization
• Activate the flow so new list members are automatically synced to Springbig

Why is this required

• Members must be enrolled in Springbig before they can receive campaigns.
• If subscribers aren’t synced from Klaviyo to Springbig, messages cannot be delivered.

🛠 Setup Klaviyo Flow for List Sync

Step 1: Access Flows

1. From your Klaviyo dashboard, click Flows in the left-hand menu.
2. Click Create Flow in the top-right corner.
3. Click Build your own

Step 2: Name your Flow

1. Enter a descriptive flow name, for example:

   {{Your List Name}} + Springbig Webhook

Step 3: Set the Trigger

1. In Trigger Setup, select List.
2. Choose the Klaviyo list you want to sync with Springbig.
3. Click Done.

Step 4: Add and Configure the Webhook

1. In the flow builder, drag and drop a Webhook into the flow.

2. Configure the webhook with the following:

• Method: POST
• Destination URL:
  https://production.api.springbig.technology/callbacks/v1/klaviyo
• Headers:
  • auth-token: Use the auth token provided by your Springbig CSM
  • Content-Type: application/json

3. JSON Body: Paste the following payload:

{
  "id": "{{ person.KlaviyoID }}",
  "email": "{{ person.email|default:'' }}",
  "phone_number": "{{ person.phone_number|default:'' }}",
  "first_name": "{{ person.first_name|default:'' }}",
  "last_name": "{{ person.last_name|default:'' }}",
  "full_name": "{{ person.full_name }}",
  "address1": "{{ person|lookup:'$address1'|default:'' }}",
  "address2": "{{ person|lookup:'$address2'|default:'' }}",
  "city": "{{ person.City|default:'' }}",
  "region": "{{ person.Region|default:'' }}",
  "country": "{{ person.Country|default:'' }}",
  "zip": "{{ person.Zipcode|default:'' }}",
  "consent": "{{ person|lookup:'$consent'|default:'' }}"
}

Step 5: Activate the Flow

1. Click Update Action Statuses (top-right).
2. In Action Status, select Live.
3. Click Save (bottom-left).

📘 Parameters Reference